Product Description
Alc 25%
long lingering finish
light floral on the nose
hints of herbal aromas
Campari was created in 1860 by Gaspare Campari in Novara, Italy. Bitter Uso Olanda, as Campari was initially called, was the result of Gaspare’s experiments concocting new beverages. The real change was having a bitter before lunch, not after. Campari soon became a popular liqueur and on January 7, 1880, the first Campari advertisement appeared in “Corriere della Sera”, Italy’s most important daily newspaper at that time. In 1904, Campari’s first production plant was opened in Sesto San Giovanni, near Milan, Italy and required bars that bought Campari to display the Campari Bitters sign.